Client: Greater Vancouver Ping Pong Society

GVPPS, a local table tennis club, needed a modern website to establish its online presence and attract new members. The goal of the project was to build a bilingual website supporting both English and Chinese, making the club more accessible to a wider audience. Additionally, improving the website’s SEO was a key focus to increase visibility and attract local players and enthusiasts.

Bilingual Support (English & Chinese): Implemented full bilingual support, allowing users to seamlessly switch between English and Chinese language options. This feature enhanced accessibility for both native English and Chinese-speaking members and potential members.

Club Information and Registration: Created easy-to-navigate pages that provided detailed information about the club, including membership options, tournament schedules, training programs, and coaching services. Integrated an online registration form for new members to join the club.

Event Calendar and News Section: Developed an event calendar feature that allows members to stay updated on upcoming tournaments, training sessions, and events. Added a news section to share club updates, event results, and relevant table tennis news.

Responsive Design: Built the website with a fully responsive design, ensuring a seamless experience across desktops, tablets, and mobile devices for all users.

SEO Optimization: Conducted comprehensive SEO improvements, including keyword optimization, metadata, and mobile-friendly enhancements. Focused on local SEO to ensure the club appeared prominently in search results for regional searches like "table tennis clubs near me."

User-Friendly Navigation: Designed an intuitive navigation structure to make it easy for users to find important information, from club location to membership fees and event schedules.

Multimedia Integration: Integrated high-quality images and videos showcasing club activities, matches, and training sessions to engage visitors and enhance the club's online presence.

NextJS (for improved SEO)

Google Maps API (showcasing location of the club)

Vercel (for deployment)

Vercel Analytics (to collection website information)

The GVPPS website successfully established a strong online presence for the club, increasing both membership inquiries and event participation. The bilingual support feature attracted a broader, multilingual audience, while SEO improvements helped the site rank higher in local search results. As a result, the club saw a 20% increase in new memberships and greater community engagement.

This project highlights my ability to create bilingual, user-friendly websites with strong SEO optimization, tailored to local organizations like GVPPS, helping them expand their reach and engage with their target audience effectively.