Aurora Services, a building maintenance company providing a wide range of services including HVAC, plumbing, electrical, and general building upkeep, required a complete website redesign to improve user experience and enhance their online presence. The existing website lacked modern features, was not mobile-friendly, and did not effectively communicate the full scope of their services. The goal was to create an easy-to-navigate, responsive, and SEO-optimized website that showcases their expertise and improves lead generation.

Next.js Integration: Built the website using Next.js, enabling server-side rendering and faster load times to improve both user experience and SEO performance.

Responsive Design: Ensured that the site is fully responsive and optimized for all devices, providing a seamless experience across desktop, tablet, and mobile platforms.

Service Pages Optimization: Reworked service pages to showcase Aurora Services' core offerings, including detailed service descriptions, key benefits, and high-quality visuals, making it easier for potential clients to understand and engage with their offerings.

Interactive Contact Forms: Integrated Formspree.io for easy-to-use contact and service request forms, allowing users to quickly submit inquiries or service requests directly from the website.

Portfolio and Testimonials: Developed a dynamic project portfolio to highlight completed maintenance jobs with visuals and project details, alongside a testimonials section to showcase customer satisfaction and build trust with new clients.

SEO Optimization: Implemented on-page SEO strategies, including optimized metadata, mobile usability, and image alt-texts. Focused on local SEO to boost Aurora Services’ visibility in local search results for maintenance services.

Performance Analytics: Integrated Vercel Analytics to track site performance, user behavior, and engagement metrics, providing actionable insights for continuous improvement.

Next.js (for framework)

Vercel (Deployment)

Vercel Analytics (for performance tracking)

Formspree.io (for contact forms)

HTML, CSS, JavaScript (for front-end customization)

The new website significantly improved Aurora Services' digital presence, resulting in a 35% increase in user engagement and a 25% boost in organic traffic. The integration of SEO and local optimization strategies led to higher search engine rankings, while the streamlined contact forms facilitated smoother lead generation.

This project demonstrates my ability to build high-performance, SEO-optimized websites using modern technologies like Next.js, tailored to the needs of service-based businesses.