HelloToday - Branding & Brandbook

I developed the complete brand identity for HelloToday, creating a clear visual direction and all core brand elements. This included the logo system, color palette, typography, icon style, imagery guidelines, and overall tone of the brand. I also created a structured brandbook that outlines how the brand should be applied across digital and print materials, ensuring consistency, recognition, and a cohesive visual presence.

https://hello-today.com/