Designed an executive-level Power BI

Designed an executive-level Power BI dashboard for a retail client generating $856K in revenue (+532% YoY). The goal was to diagnose operational risks hidden by rapid growth. I analyzed 7,000+ transaction records to uncover critical insights, identifying a 70% untapped female market and high-margin international opportunities. My final deliverable provided a data-backed roadmap to stabilize shipping cost volatility and diversify revenue streams, positioning the client for sustainable scaling toward $1.5M.