Primed

Project Overview

Primed is a startup that provides vetted advisors who match your "type" to help you get more likes and connections across all your dating platforms​.

The Challenge

When I started working with the Primed team, they asked me to help create the brand identity for their company - with no idea of direction.

The Solution

Through a brand workshop, we articulated the brand and aligned everyone on the team to create a cohesive vision for the brand.

The end result was a bright and people-centric brand identity that embodied Primed's vision of becoming the online platform that gets you advice from your "type" to build the perfect profile.



Logo and colors



Photography style



Blog articles



Business cards and merch



App icon design



Website Design