Slap's Burgers



Mockup depicting the homepage, menu, navigation, and headers of Slap's website

Link to Slap's Burgers website ⟶

🍔The Goal

To introduce Slap's Burgers as the 'it' burger brand, where flavor reigns supreme!

🍔The Idea

Slap's Burgers envisioned more than just a place to grab a quick bite; they aimed to create an immersive experience. Their vision was to be more than just a food joint near a high school - they wanted to be a vibrant hub, pulsating with youthful energy and exuberance.

The edgy and grunge elements in their branding weren't just design choices; they represented a lifestyle, a rebellion against the ordinary. Slap's Burgers sought to be a destination where young minds could gather, not just for a delicious burger, but for a slice of the rebellious spirit, making every visit a memorable adventure.

Their location near the high school was not just about convenience; it was a deliberate step to become an integral part of the students' lives, offering not just food, but an atmosphere that resonated with their vibrant, youthful spirits. Slap's Burgers wasn't just selling burgers; they were selling an experience, a statement, and an attitude.

🍔Branding



The selection of typography for Slap's Burgers was a deliberate decision, carefully chosen to mirror the brand's dynamic and playful identity



Slap's Burgers' choice of colors embodies the brand's vibrancy, sense of exclusivity, and unapologetic boldness

🍔Iterations



Multiple iterations of the homepage were tried and tested to arrive at the ultimate design that effectively conveyed the brand's identity