Mo Problem Today Homepage Redesign

The goal of redesigning Mo Problem Today’s homepage was to make the studio’s story unmistakably clear — what they do, why it matters, and how they help their clients move forward. Guided by the StoryBrand framework, the structure positions the visitor as the hero and the studio as the expert partner who brings creative ideas to life. The art direction was shaped to reflect Mo Problem Today’s position in the creative industry — bold, contemporary, and grounded in collaboration, showcasing their expertise through both form and tone. Transitional call-to-actions guide visitors to explore the studio’s story, while direct call-to-actions, highlighted in the primary brand color, encourage those ready to work together to take the next step.