CurioEd: Brand Management and Content Writing

#1 Website



#2 Instagram

Manged and built brand's Instagram from scratch.

• Developed an Instagram strategy that aligned with the brand's goals and target audience.
• Created a visually appealing and consistent feed that reflected the brand's identity and messaging.
• Produced engaging and relevant content, including photos, videos, and Stories.
• Developed custom captions that were optimized for engagement and reach.
• Conducted hashtag research to ensure that each post was reaching the right audience.
• Utilized Instagram analytics to track performance and make data-driven decisions to improve engagement and growth.
• Worked with influencers and other accounts to increase exposure and drive engagement.
• Utilized Instagram's various features, including Stories, Reels, and IGTV, to diversify content and reach new audiences.





#3 YouTube

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For YouTube:

• Created a YouTube channel from scratch and established a consistent brand identity.
• Produced high-quality video content on a regular basis, including writing scripts, filming, and editing.
• Developed custom thumbnails and descriptions to optimize each video for search and discovery.
• Conducted keyword research to ensure that each video was targeting the right audience.
• Utilized YouTube analytics to track performance and make data-driven decisions to improve engagement and growth.
• Collaborated with other creators and influencers to expand the reach and exposure of the channel.
• Implemented best practices for SEO, including optimizing the channel homepage and metadata.