Brainworm Brand & Identity Project

This was a fun brand Identity project for the Brainworm team (and the fine folks at Moore+One). Brainworm is a video production content company that will soon be launched. 

This was a fun logo to build. I mean, brains and worms… c’mon! My B-horror inner fanboy immediately kicked in. The ask was something fun, shocking, and memorable. The main brand execution is for video, so the logo had to pop on the screen with bright colors and a strong identity design. We had a couple of the early draft designs below, and the client wanted bold, loud, and fun.

So, Mission accomplished.