FreightFlow: Minimalistic UI and Crafty Interactions

Jorge Font

Overview

FreightFlow is a conceptual website designed and implemented as an exercise in creativity and technical skill. The goal of this project was to envision a modern, user-friendly interface for a freight management platform, focusing on clean design and seamless interactions. Through this case, I aimed to showcase my ability to handle the entire process—from design in Figma to bringing it to life in Framer.
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The design features a minimalistic aesthetic with ample white space and a reduced color palette, creating a clean and focused user interface. I incorporated seamless microinteractions and smooth transitions that guide users through the experience, allowing them to naturally discover the storytelling embedded in the website. These subtle interactions enhance engagement while maintaining the simplicity and elegance of the overall design.
The design features a minimalistic aesthetic with ample white space and a reduced color palette, creating a clean and focused user interface. I incorporated seamless microinteractions and smooth transitions that guide users through the experience, allowing them to naturally discover the storytelling embedded in the website. These subtle interactions enhance engagement while maintaining the simplicity and elegance of the overall design.
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Posted Sep 10, 2024

UI/UX,Web Design,App Design,Figma,Framer

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