FreightFlow: Minimalistic UI and Crafty Interactions
Jorge Font
UX Designer
UI Designer
Framer Developer
Figma
Framer
Overview
FreightFlow is a conceptual website designed and implemented as an exercise in creativity and technical skill. The goal of this project was to envision a modern, user-friendly interface for a freight management platform, focusing on clean design and seamless interactions. Through this case, I aimed to showcase my ability to handle the entire process—from design in Figma to bringing it to life in Framer.
Visit live web here
The design features a minimalistic aesthetic with ample white space and a reduced color palette, creating a clean and focused user interface. I incorporated seamless microinteractions and smooth transitions that guide users through the experience, allowing them to naturally discover the storytelling embedded in the website. These subtle interactions enhance engagement while maintaining the simplicity and elegance of the overall design.
