The Brrr! Effect. Ivan Dyachenko. Book Design. by Taras LitvinenkoThe Brrr! Effect. Ivan Dyachenko. Book Design. by Taras Litvinenko

The Brrr! Effect. Ivan Dyachenko. Book Design.

Taras Litvinenko

Taras Litvinenko

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Posted Aug 17, 2025

This book brings together 42 methods of design thinking and similar approaches, plus a few original ones

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Creative Director

Infographic Designer

Print Designer

Adobe Illustrator

Adobe Illustrator

Adobe InDesign

Adobe InDesign

Adobe Photoshop

Adobe Photoshop

Publishing

Taras Litvinenko

Taras Litvinenko

Concept. Identity. Package. Experience.

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The Brrr! Effect. Ivan Dyachenko How to Solve the Unsolvable in Business and in Life

This book brings together 42 methods of design thinking and similar approaches, plus a few original ones. Packed with real-life examples, plenty of “boring” algorithms, and a modest budget — the solution: use the methods from the book. Free commercial-use fonts, images from the Library of Congress with cleared copyrights, and creatively reworked illustrations from the patent database. Voilà! The hardest part turned out to be making the author shake his head for the cover photo — it took nearly a hundred takes.