This mouse has a cardigan.
Yash Panchal
This mouse has a cardigan. That's the strategy.
Pest control ads love a plain photo of the pest.
11 of the 15 longest-running US images I pulled were exactly that.
The subject clearly works.
It just has no personality.
So I kept the mouse and moved him into the kitchen with toast and knitwear.
You smile first.
Then you remember the noise in the loft.
Concept ad. Hartwell Pest Control is a made-up brand, not a client, and the ad hasn't run.
Like this project
Posted Nov 4, 2026
This mouse has a cardigan. That's the strategy. Pest control ads love a plain photo of the pest. 11 of the 15 longest-running US images I pulled were exactly...
Likes
0
Views
0
