The Referral System animation was designed to clearly explain how users can participate in and benefit from the platform’s referral program. The goal was to break down the mechanics into an easy-to-understand visual sequence that highlights how referrals are generated, tracked, and rewarded.

I began by reviewing the flow of the referral process and determining the key steps that needed visual emphasis. After receiving the design assets, I organized and prepared them in Illustrator and Figma to ensure each component could be animated cleanly and effectively. In After Effects, I combined both 2D and subtle 3D motion to give the explainer depth and clarity, focusing on timing, transitions, and visual hierarchy. Sound design was added to strengthen viewer engagement and reinforce important steps throughout the animation.

The final result is a smooth and informative explainer that helps users understand how the referral system works, making the overall process more accessible and user-friendly.