The 48 Hour Teaser animation was created as a fast-paced announcement piece to build momentum around an upcoming platform release. With only a 48-hour window before the announcement, the goal was to deliver a clear and engaging preview that informed the community while generating excitement for what was coming next.

The project began with receiving the visual assets that needed to be showcased. I prepared and organized these elements in Illustrator and Figma, ensuring every component could be animated efficiently under a tight timeline. In After Effects, I focused on punchy motion, clean pacing, and transitions that captured attention quickly. Sound design was added to enhance impact and give the teaser an energetic and polished feel.

The final animation served as a concise and visually engaging preview that effectively informed users and sparked anticipation for the upcoming platform release, all while meeting the rapid turnaround requirements of the campaign.