Sport Activity Poster

Frenza Adagio

Graphic Designer
Communications Specialist
Content Writer
Adobe Illustrator
Adobe Photoshop
The client of an organization given me a design brief as below:
The purpose of the poster: To attract and invite university students to join and participate in the badminton and gym activities organized by the organization.
The target audience of the poster: University students who are interested in badminton, gym, fitness, health, or sports in general, and who are looking for fun and social ways to exercise and meet new friends.
The tone and style of the poster: The poster should be lively, energetic, and appealing, using a bright and warm orange color as the background. It should convey a sense of excitement, enthusiasm, and fun for the activities. It should also use a clear and catchy font and text that can capture the attention and curiosity of the viewers.
The content and layout of the poster: The poster should have a catchy headline that summarizes the main message and invites the viewers to join the activities. It should have an eye-catching image or graphic that illustrates the badminton and gym activities, such as a badminton racket, a shuttlecock, a gym equipment, or a person playing or exercising. It should have a brief introduction that explains the benefits and features of the activities, such as the location, the time, the fee, the equipment, the instructors, and the outcomes. It should have a call to action that encourages the viewers to sign up or contact for more information. It should also have a logo and name of the student club or association that organizes the activities, and other relevant information.
The size and format of the poster: The poster should be printed on high-quality paper and have a standard size, such as A3 or A4. It should be compatible with digital platforms, such as websites or social media, for online promotion.
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