Value-driven Brand Storytelling Copy for home goods eComm
Roma Hora
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Posted Apr 4, 2023
Developed website copy including brand values, founder bio, & brand story, which successfully reflected the brand’s voice and resulted in increased engagement.
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This client was redoing their website and wanted a full copy refresh including brand story, founder story, and key values. The copy was informed by a discovery call, a creative brief, and some thoughtfulness and creativity. Overall, we warmed up the copy while establishing a cohesive, friendly tone that reflects the founder’s voice and brand.
