To meet the client’s needs, I implemented a custom automation that streamlined lead capture. Instead of relying on Webflow’s form system, I integrated Google reCAPTCHA v3 to stop spam submissions. Only valid, human leads were passed through to Zoho CRM, ensuring the client’s sales team only received quality leads. An added advantage is that Google reCAPTCHA v3 is invisible to the users, therefore enhancing the user experience on the website.