Birthright - Complete Redesign and Shopify Development

For Birthright, I was tasked with delivering a complete redesign and development of their website in a short time frame. To meet this deadline, I built the entire site in Webflow and exported the code to quickly integrate it into Shopify. This hybrid approach allowed me to leverage Webflow’s speed and flexibility while ensuring the site was fully functional within Shopify’s e-commerce ecosystem.

The initial build in Webflow allowed me to create the HTML and CSS efficiently, which I then exported to Shopify for a seamless integration. By using Webflow’s Designer for rapid building, I was able to focus on delivering a polished front-end, while Shopify handled the e-commerce functionality. Additionally, I created custom settings for each section of the site, enabling the Birthright team to update their content easily without the need for extensive technical knowledge.

This fast-paced project was delivered on time without sacrificing quality, providing Birthright with a modern, responsive website that’s easy to maintain and update. The custom content management settings I implemented allow the client to adjust everything from product details to homepage content, ensuring they can keep the site up-to-date with minimal effort. The final product is a high-converting e-commerce site built for both speed and long-term scalability.

Here are a few images of the project. Enjoy!