My journey began with an in-depth exploration of Artas General Contractor's goals and challenges. Through meticulous analysis, I gained valuable insights into their audience's needs and pain points. Using Framer’s intuitive interface, I crafted interactive wireframes that provided a tangible glimpse into the revamped website. Collaborating closely with the Swedish company, I fine-tuned the user journey, ensuring seamless navigation and easy access to excavator rental information. My goal was to design in Figma and build in Framer, creating a professional, dynamic, and fully responsive website optimized for SEO, catering specifically to the needs of their rental services in Stockholm.