The Circle of the Red Lily Author Website Design by Tomiwa DavidThe Circle of the Red Lily Author Website Design by Tomiwa David

The Circle of the Red Lily Author Website Design

Tomiwa David

Tomiwa David

Brief

This project was created for Anna J. Stewart’s award-winning book series, The Circle of the Red Lily, a romantic suspense thriller collection centered around mystery, suspense, and romance. The goal was to design a simple yet high-converting author website that promotes the series, highlights each book, and encourages readers to start reading immediately.
The website needed to function as both an author landing page and a dedicated conversion space for the book series, while keeping the experience clean, engaging, and easy to navigate.

Website Goal

The goal was clear: create a visually clean and conversion-focused website that helps visitors quickly discover the series, explore each title, and take action through reading, pre-ordering, or subscribing.
Because the focus is primarily on the books, the experience had to remain simple and distraction-free while still supporting the author’s credibility and future releases. The site also needed to promote award recognition and spotlight the full series progression from Exposed to Vanished and Buried.

The Challenges

Simple but High Converting

The main challenge was designing a minimal website that still drives readers toward immediate action.

Series-Focused Navigation

The site needed to clearly present multiple books within one series without confusing first-time visitors.

Author + Book Balance

The books had to remain the primary focus while still building trust through the author’s achievements and credibility.

Clear CTA Flow

Readers needed to move naturally from curiosity to Start Reading, Pre-order, or Subscribe.

My Solution

Book-First Layout

I structured the website around the series journey, leading visitors from the main series introduction into individual books and related actions.

Strong Conversion CTAs

Prominent buttons like Start Reading, Read More, and Pre Order were placed strategically across the page to improve reader conversion.

Series Storytelling Flow

Each section was designed to build intrigue, highlight suspense, and keep readers engaged enough to explore the next title.

Author Credibility Section

A dedicated author section was included to reinforce trust and highlight Anna J. Stewart’s bestselling and award-winning background.
Here is full desktop preview
Like this project

Posted Apr 14, 2026

Designed a conversion-focused author website for Anna J. Stewart's book series.