Scalenut - Redesigning the AI Co-Pilot

Whys Design

Brand Designer
Web Designer
UI Designer
Adobe Illustrator
Adobe Photoshop
Figma

About the brand

Scalenut is an AI-powered SEO & Content marketing platform that unlocks the future of communication and efficiency for businesses

Challenge

Scalenut's vision was clear: they wanted a brand identity that could rival the best in the business. Their existing website, a mere template with cluttered UI, lacked character and failed to follow essential UX laws. In an era where SaaS companies are upping their game, Scalenut realized that a mere facelift wouldn't suffice. They needed a complete rebranding, a transformation that would redefine user experience and set them on a path to becoming an industry leader.

Approach & Process

Our engagement with Scalenut began with a deep dive into their existing brand identity and digital presence. The initial assessment revealed a website that was essentially a template, lacking in character and failing to adhere to fundamental UX laws. The typography was uninspiring, and the color scheme was far from optimal

The Outcome

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