is a Startup company that aims to raise awareness about the importance of having an ATS CV and a professional LinkedIn Account to help all youth in Egypt become more professional and exposed to better job opportunities.
Brand Strategy
Purpose: Raising awareness about the importance of having an ATS CV and a LinkedIn Account to help all youth in Egypt become more professional.
Vision: Becoming pioneers in career development, recognized for raising awareness and genuinely reaching out to all youth of all classes.
Mission: We empower youth with specialised and tailored career solutions by creating ATS-optimized CVs and exceptional LinkedIn services that open doors to real opportunities.
Values:
Mutual Respect🤝
Building Trust🔗
Creating a Safe Space💫
Target Audience: 20 to 35 year-old Job-seeking youth in Alexandria, Cairo, Giza, Port Said Governorates - Egypt
Visual Identity
Main Logo
Logo Anatomy
Brand Mark
Brand Personality
Tone of Voice
Brand Attributes
Brand Assets
Social Media Template
Email Signature
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Posted Sep 17, 2025
I worked on a Full brand identity project, which included creating a brand strategy, visual identity, brand personality, brand Assets, and brand guidelines.