Crafting Compelling Email Campaigns

Jan 10 Webinar:

Subject: 🔎💰 Are you ready for changes coming to Google searches? 🔎💰

Preview: Join a free webinar on the best ways to keep up with online searches

Hey [Name],

Here’s hoping you caught our free webinar on January 4 about the best marketing moves florists can make in 2024.

Good news: You have another opportunity to gain more high-value information in our next free webinar.

On Wednesday, January 10, from 12-1 pm ET / 9-10 am PT, we’ll discuss Google’s Major Changes To Search

Results. You’ll discover the moves leading florists are making to stay ahead of the changes coming to Google searches.

You don’t want to miss this one.

Click below to register:

[REGISTER TO ATTEND]

All my best,

Jan 10 Webinar:

Subject: 🎯 [WEBINAR IN 1 DAY] Here’s what to expect…🎯

Preview: Today’s your last day to register. Don’t miss out!

Hey [Name],

Today is the last day to register for our webinar tomorrow at 12 pm ET and 9 am PT!

[Click here to register before it’s too late]

The truth is, technology is always changing, in ways large and small. The upcoming changes to how Google formulates search engine results? That’s a large change. Just think of how many customers use Google to find a nearby florist.

You’re in luck. Our free webinar tomorrow covers exactly what you need to stay ahead of the changes.

Be sure to save your spot below. We can’t wait to see you there!

[REGISTER FOR OUR FREE WEBINAR]

All my best,

Jan 10 Webinar

Subject: 🚀🎉 WEBINAR IS LIVE in 1 hour! 🚀🎉

Preview: Grab a pen, paper and a comfortable seat …

Hey [Name],

Get excited! You’re confirmed for our webinar, Google’s Major Changes To Search Results, and it starts in 1 hour!

Here is your link to join us at 12 pm ET / 9 am PT:

[Insert link here]

Before the webinar, run our free SEO scan tool for your floral shop. This will help tailor the session to your shop's specific needs.

Click below to access the tool now:

[RUN FREE SEO SCAN NOW]

If you have any questions or issues, please reach out to our team via email:

Talk soon,

Jan 10 Webinar:

Subject: WEBINAR STARTS IN 15 MINUTES!

Preview: Ready? Set? Because here we go …

Hey [Name],

One final reminder that we’re going live in 15 minutes.

Now is the perfect time to click the link below and sign in so you don’t miss a thing:

[CLICK HERE TO JOIN]

If you’re having any issues, our team is here to help. Send an email to:

I can’t wait to share so many valuable and inspiring insights with you.

See you in a bit!

Talk soon,

Jan 17 Webinar:

Subject: 🔎💰 Are you ready to double your take home pay? 🔎💰

Preview: Join a free webinar on the secret to cutting costs and boosting profits

Hey [Name],

Here’s hoping you caught our free value-packed webinars on January 4 (smart marketing moves for 2024) and January 10 (how to keep ahead of changes to Google’s search results).

Good news: You can still join us for even more high-value information in our next free webinar.

On Wednesday, January 17, from 12-1 pm ET / 9-10 am PT, we’ll share The Secret Savvy Shops Are Using To Double Their Take Home Pay. This little-known technique will give you more profit and less stress on your design team – who doesn't want to cut costs and boost profits all in one move?

[REGISTER HERE FOR JANUARY 17]

You don’t want to miss this one.

Click below to register:

[REGISTER TO ATTEND]

All my best,

January 17 webinar

Subject: 🎯 [WEBINAR IN 1 DAY] Here’s what to expect…🎯

Preview: Today’s your last day to register. Don’t miss out!

Hey [Name],

Today is the last day to register for our webinar tomorrow at 12 pm ET and 9 am PT!

[Click here to register before it’s too late]

You do NOT want to miss The Secret Savvy Shops Are Using To Double Their Take Home Pay. This little-known technique will give you more profit and less stress on your design team. After all, who doesn't want to cut costs and boost profits all in one move?

Be sure to save your spot below. We can’t wait to see you there!

[REGISTER FOR OUR FREE WEBINAR]

All my best,

Jan 17 Webinar

Subject: 🚀🎉 WEBINAR IS LIVE in 1 hour! 🚀🎉

Preview: Grab a pen, paper and a comfortable seat …

Hey [Name],

Get excited! You’re confirmed for our webinar, The Secret Savvy Shops Are Using To Double Their Take Home Pay, and it starts in 1 hour!

Here is your link to join us at 12 pm ET / 9 am PT:

[Insert link here]

Before the webinar, run our free SEO scan tool for your floral shop. This will help tailor the session to your shop's specific needs.

Click below to access the tool now:

[RUN FREE SEO SCAN NOW]

If you have any questions or issues, please reach out to our team via email:

Talk soon,

Jan 17 Webinar:

Subject: WEBINAR STARTS IN 15 MINUTES!

Preview: Ready? Set? Because here we go …

Hey [Name],

One final reminder that we’re going live in 15 minutes.

Now is the perfect time to click the link below and sign in so you don’t miss a thing:

[CLICK HERE TO JOIN]

If you’re having any issues, our team is here to help. Send an email to:

I can’t wait to share so many valuable and inspiring insights with you.

See you in a bit!

Talk soon,

Subject line: New book ends your marketing headaches

Hey [Name],

If you’re a people person like me, your friends and colleagues probably look to you for

entertaining and thought-provoking stories. Somehow, you always manage to deliver. And as

the laughs and side conversations fade, you’ve probably been told, “You know, you really ought to write a book.”

I know I have.

So I did.

My new book is titled BOOK TITLE. It’s available for purchase starting Tuesday, September 26, in stores and online at Amazon, Barnes & Noble, and Porchlight.

The reason I wrote it, though, is no laughing matter. This book is based on neuroscience and

psychology, and it gives people the one thing that no one has ever really had: A foundational

marketing formula. You know, a money-saving yet highly effective go-to process that they can repeat over and over – no matter how big or small their business. And one that lets you treat your customers like people.

Pre-order BOOK TITLE now through Amazon, Barnes & Noble, and Porchlight.

I’m happy to say it’s been really well received so far.

Verne Harish, founder of Entrepreneurs Organization and author of Scaling Up, said, “This book not only offers a framework for creating powerful strategies but also serves as a reminder of the importance of cultivating genuine connections with your customers.”

Clate Mask, CEO of Keap said, “Name offers a framework that empowers businesses to achieve marketing success that is not only repeatable and consistent but also meaningful, authentic, and totally fulfilling.”

And StoryBrand and Business Made Simple CEO Donald Miller said, “[Name]’s human-centric approach to marketing will add much to any marketing effort you create.”

Pre-order BOOK TITLE now through Amazon, Barnes & Noble, and Porchlight.

The book pulls together much of what I’ve learned about marketing – and people – over the

past 25 years. I’m delighted to share those lessons with you.

Buy your copy the week of September 24 through September 30, and you’ll be eligible for up to

3 amazing bonuses. (See below!)

All the best,

Subject line: Buy the book, access the software and AI tools

Hey [NAME],

I won't get much sleep tonight.

My new book, BOOK TITLE, goes on sale tomorrow!

That’s right, BOOK TITLE, can be yours starting Tuesday, September 26! You can buy it in stores and online at Amazon, Barnes & Noble, and Porchlight.

Yes, most authors get super-pumped the day before their books drop. It's exciting stuff. But it's more than that.

I’m excited because this book gives you everything you need to revolutionize your marketing.

And when you sell your offers through a foundational marketing formula that works, you can

grow your brand into the business of your dreams.

The book walks you through a systematic approach to marketing in four parts: Bringing

Marketing into the 21st Century, Getting a Commitment from the Customer, Cultivating Long-

Term Love, and Running on the WORD.

The WORD, of course, is the Marketing WORD. you’ll use to eliminate the soul-crushing chaos

of reinventing your marketing process every time you launch a new campaign.

Order BOOK TITLE now through Amazon, Barnes & Noble, and Porchlight.

What REALLY excites me is the bonuses we’re throwing in for you early buyers, like access to

software that builds your campaigns and Artificial Intelligence tools to write campaign

communications for you.

Buy your copy the week of September 24 through September 30, and you’ll be eligible for up

to 3 amazing bonuses. [Click here for Bonus Details]

Use these links to order your copy of BOOK TITLE now through Amazon, Barnes & Noble, and Porchlight.

All the best,

Subject line: My new book BOOK TITLE drops today!

Hey [NAME],

Today's the day. After 13 years of research and testing and another three years of production, my new book is now on sale!

That’s right. BOOK TITLE is available in stores and online through Amazon, Barnes & Noble, and Porchlight.

If you want to revolutionize your marketing with a foundational marketing formula that can

grow your brand into the business of your dreams, order your copy today.

What REALLY excites me is the bonuses we’re throwing in for you early buyers, like access to

software that builds your campaigns, Artificial Intelligence tools to write campaign

communications for you, and exclusive content I’ll share with you.

Buy your copy before 11:59 p.m. Pacific on September 30, and you'll be eligible for up to 3

remarkable bonuses. [Click here for Bonus Details]

Don’t delay another minute. Use these links to order your copy of BOOK TITLE now through

Amazon, Barnes & Noble, and Porchlight.

All the best,

Subject line: Readers Are Loving BOOK TITLE

Hey [NAME],

Thankfully, I made it through Launch Day in one piece!

BOOK TITLE, is now available in stores and through Amazon, Barnes & Noble, and Porchlight.

Favorable reviews by respected business leaders can really calm your nerves.

● For example, Verne Harish, founder of Entrepreneurs Organization and author of SCALING UP, said, “This book not only offers a framework for creating powerful strategies but also serves as a reminder of the importance of cultivating genuine connections with your customers.”

● Clate Mask, CEO of Keap, said, "Name offers a framework that empowers businesses to achieve marketing success that is not only repeatable and consistent but also meaningful, authentic, and totally fulfilling.”

● And StoryBrand and Business Made Simple CEO Donald Miller said, “[Name]’s human-centric approach to marketing will add much to any marketing effort you create.”

Responses like these are as humbling as they are reassuring that BOOK TITLE delivers.

We’ve been teasing the exclusive bonuses worth up to $10K in value that we’re throwing in for you early buyers, like access to software that builds your campaigns, artificial intelligence tools to write campaign communications for you, and exclusive content.

Well, here are the details.

[Click here for Bonus Details]

To qualify for these bonuses, you must buy your copy of BOOK TITLE before 11:59 p.m. Pacific on September 30.

So don’t delay another minute. Use these links to order your copy of BOOK TITLE now through Amazon, Barnes & Noble, and Porchlight.

All the best,

Subject line: Time is Running Out …

Hey [NAME],

The clock is ticking.

You have just two days left on free access to up to $10K in bonus software, tools, and content when you buy your copy of BOOK TITLE.

What's the catch? Well, you'll need to buy the book that will help grow your business by giving you the opportunity to reshape the way you think about marketing and how you communicate with your customers. (It's not really much of a catch if you think about it.)

Order BOOK TITLE now through Amazon, Barnes & Noble, and Porchlight.

Whether you’re a small business owner, marketer, or executive, BOOK TITLE will teach you:

• How to mimic the human experience to cultivate customer loyalty

• The four vital components every foundational marketing plan needs

• How to align your marketing with the five science-based stages of human relationships

• How to implement these strategies in a proven marketing framework

And for even more value, order now and access the BOOK TITLE Bonus Package.

[Click here for Bonus Details]

Remember, access to the Bonus Package ends at 11:59 p.m., Saturday, September 30.

So get your copy of BOOK TITLE now through Amazon, Barnes & Noble, and Porchlight.

All the best,

Subject line: Bonus Package Offer Ends Today

Hey [NAME],

We’re getting down to the wire here.

You have just hours left to take advantage of your free access to up to $10K in bonus software, tools, and content when you buy your copy of BOOK TITLE through Amazon, Barnes & Noble, and Porchlight.

By now, you know the value BOOK TITLE will bring to your business. After years of chaotic and way-too-expensive marketing campaign launches, you'll finally have the framework and strategies to create repeatable, consistent marketing success today, tomorrow, and decades into the future.

But your free access to this BOOK TITLE Bonus Package – worth up to $10K in value – ends today. Today is your last chance to access these remarkable add-ons that will help you put the book's game-changing ideas in motion.

Remember, access to the Bonus Package ends at 11:59 p.m., Saturday, September 30.

So get your copy of BOOK TITLE now through Amazon, Barnes & Noble, and Porchlight.

All the best,