Wrote a series of highly effective emails designed to persuade readers to continue on the customer journey. https://drive.google.com/drive/folders/1Ax7c39giMab
I created this guide as part of my work in establishing a brand voice for my client, a startup in the health insurance marketplace.
Researched and wrote website content for FranchiseAltitude.com, a venture capital fund.
Brand Strategy. Design. Web.
As a subcontractor to a leading website design agency, I led content development for the Newcomb & Boyd website refresh. https://www.newcomb-boyd.com/
Wrote content designed to educate players, their parents and influencers about Bauer equipment and the competitive edge it offers.
Developed captivating email campaigns that generated a 30% open rate and doubled click-through rates for a client's business.