Ridge — Outdoor Adventure Brand
Ridge — Outdoor Adventure Brand & Web Experience
Designed an immersive, nature-inspired web ecosystem and visual brand identity for Ridge, an outdoor adventure platform focused on guided treks, camp stays, and trail exploration.
Key Highlights & Deliverables:
Immersive Web UI: Crafted a warm, inviting interface featuring earthy landscape illustrations, smooth typography, and intuitive navigation for outdoor enthusiasts.
Adventure Discovery Architecture: Designed clear booking modules for guided treks, campsite stays, and interactive trail maps.
Earthy Color Palette: Curated a harmonious visual system (Sand, Peach, Rose, Plum, & Night) paired with soft serif and clean sans-serif typography.
Responsive Mobile Experience: Built a streamlined mobile interface optimized for on-the-go travelers and instant trip planning.
Tools & Expertise:
Figma • UI/UX Design • Web Design • Brand Identity • Travel UX

0 likes · 0 views · Oct 18, 2026
Ridge — Outdoor Adventure Brand & Web Experience Designed an immersive, nature-inspired web ecosystem and visual brand identity for Ridge, an outdoor adventu...




