Sirius Support Landing Page Redesign

Sirius Support is a human-centered customer support outsourcing company. They needed a redesign to improve engagement, reduce bounce rate, and lay a strong SEO foundation to support inbound growth, starting with a single, high-impact landing page.

I led the project end-to-end: from UX strategy and design to Framer development, SEO setup, and analytics integration.

check website here:

Redesign the website and make a visual improvement

Reduce bounce rate caused by poor mobile responsiveness

Create a clearer, more human-centered first impression

Enable trackable engagement and inbound inquiries via HubSpot

Establish an SEO-ready structure for future growth

Extremely low engagement time (~5 seconds per session)

Majority of traffic coming from mobile, with poor mobile UX

No meaningful engagement or conversion tracking in place

Historically low SEO performance

Needed to redesign without disrupting existing tools (ROI calculator, booking flows)

I approached the project in three structured stages to ensure alignment and quality:

Analyzed analytics to identify drop-off points

Reworked page hierarchy and messaging for clarity

Designed a web and mobile wireframe focused on fast value communication

Designed the iterated and colored version of the wireframe, with Sirius Support’s human-first brand in mind.

Used authentic visuals and avoided AI-generated imagery

Designed clear CTAs to guide users toward key actions

Built the landing page in Framer with full mobile responsiveness

Implemented SEO best practices (metadata, headings, performance optimization)

Integrated HubSpot and Google Analytics (GA4) for engagement and CTA tracking

Connected CTAs to existing tools (ROI Calculator & Strategy Meeting) across sites

Design: Figma

Build: Framer

Analytics: Google Analytics (GA4)

CRM & Tracking: HubSpot

Focus Areas: UX, mobile optimization, SEO, conversion tracking

Delivered a mobile-first, conversion-focused landing page

Enabled full visibility into user engagement and CTA performance

Established a scalable SEO foundation for blogs and customer stories

Positioned Sirius Support for ongoing inbound traffic growth

Built trust with stakeholders, opening the door for future SEO and site expansion work

I don’t just design, I solve business problems

I work comfortably with stakeholders and staged approvals (if you were thinking about that)

I build in Framer with performance, SEO, and analytics in mind (so you won't have to bother with performance after it goes live)

I help you and your team move from “nice design” to measurable impact