One of my favorite identity
Abdul Rehman
One of my favorite identity projects from last year.
Saylo is a messaging app concept designed around the idea of simple, meaningful communication. The logomark combines the letter S with a chat bubble and three message dots, creating a clean, memorable symbol that instantly connects with the brand's purpose.
The accompanying pattern extends the identity, adding a playful yet modern visual system that works across digital and brand applications.
Looking back, it's still one of those projects I'd happily build again.
What's the first thing you noticed in the mark: the "S" or the chat bubble? 💬
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Posted Jul 13, 2026
One of my favorite identity projects from last year. Saylo is a messaging app concept designed around the idea of simple, meaningful communication. The logom...
