Project description. Ina Benkova, a registered dietitian specializing in sustainable weight loss and menopause management, sought to revamp her website to better connect with her target audience of women aged 40-60 facing menopause-related challenges. The goal was to create a welcoming, informative platform that clearly communicates the benefits of Ina’s “Menopause” program, enhances user experience, and encourages engagement through personalized, evidence-based wellness solutions.