Custom Shopify Store Development & UI Enhancement for DoseDaily

Launch or maintain a clean, conversion‑optimized eCommerce storefront for Dose’s wellness‑shots business on Shopify.

Showcase Dose’s product portfolio (liver, skin, immunity, cholesterol, other wellness shots) in a structured, user‑friendly way.

Use educational content (ingredients, clinical‑study data, formulation process) to build trust and support purchase decisions.

Enable subscription / repeat purchase model (or “subscribe & save” + free shipping) to maximize lifetime value and customer retention.

Provide an integrated marketing + order‑management infrastructure (analytics, tracking, email/SMS marketing, etc.) via Shopify and associated apps.

Trust & credibility — As the products are wellness shots and make health‑related claims, presenting clear ingredients, clinical‑study results, and transparent formulation info is critical. Ensuring disclaimers (“not evaluated by FDA”, “not intended to treat/cure disease”) while still motivating purchases.

Customer skepticism & reputation management — Some external reviews of the site raise concerns about legitimacy or poor experience.

Complex product information architecture — Multiple categories (liver, skin, immunity, cholesterol, bundles), ingredient lists, formulations, clinical data — organizing this in a clean, navigable manner without overwhelming users.

Subscription + repeat purchase UX & fulfillment — Making subscribe/“save + free shipping” flow smooth, while handling recurring orders, tracking, and ensuring eCommerce back‑end works reliably (given the site uses multiple apps, per tech‑stack data)

Conversion optimization with educational content vs. sales pressure — Balancing content (science, reviews, “about your liver” / blog / learn pages) with persuasive product pages to convert visitors into buyers without seeming misleading.

Dose’s storefront clearly reflects a well‑structured product lineup, with categories like Liver, Skin, Immunity, Cholesterol, Bundles, and a “Variety Dose” mix.

They prominently use scientific claims & clinical‑study results, e.g., showing “86.4% of participants reported positive impact on liver enzyme levels in 8 weeks” for the liver‑health shot.

The tech stack is robust: the store leverages Shopify (even “Shopify Plus” per some data) along with marketing, analytics and order‑tracking apps — enabling scalability and structured analytics/marketing.

There is evidence of customer feedback / social proof, with “4.9/5 based on 5,000+ customers” claim on site, and multiple testimonials featured.

The site appears to be recognized by some external trust‑ranking services as “medium‑high trust / valid / standard” — suggesting baseline technical legitimacy: valid SSL, domain age, Shopify hosting.

Some external reviews (on Trustpilot or review sites) are negative, calling products “snake oil”, complaining about customer service, or calling refunds/process “scammy”.

The “scientific claims” and clinical‑study summaries are presented directly — this could raise regulatory and ethical concerns depending on jurisdiction (health‑claims disclaimer exists, but still) — and may affect credibility for more skeptical or regulated audiences.

Because of heavy reliance on marketing + claims + testimonials, the site’s trust depends a lot on perceived “science + social proof”. Any gap (delivery issues / negative reviews / doubts about legitimacy) can erode trust significantly.

While the tech stack is strong, maintaining multiple third‑party integrations — marketing automation, analytics, order‑tracking — increases complexity and long‑term maintenance overhead.