Health & Beauty | Facebook Team Lead & Senior Growth Strategist
Matej Draksler
Most Significant Achievements:
Expanded from 3 to 10 EU markets within 2 years
Added approximately 8 new products to the lineup
Successfully incorporated doctors into brand credibility strategy
Advanced from Junior to Senior role, then to Team Lead
Key Responsibilities:
Led Facebook advertising team while maintaining Senior Media Buyer position
Made key decisions for channel strategy and performance
Oversaw hiring of team members
Managed and evaluated performance of outsourced agencies
Developed strategies for planning and creative content
Served as mentor and leader for team initiatives
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Posted Jan 28, 2025
Led Facebook team health brand, scaling from 3 to 10 EU markets. Advanced from Junior to Team Lead, managing paid social strategy & team development (2018-2024)
