Branding for Sindhorn Midtown, Bangkok

Nana Wei

Team: Art Director + Brand + Graphic designer (Me), Creative Director

Branding for a luxury hotel in the heart of Bangkok.

The brand concept takes its cue from the strategic location of the hotel that allows convenient access to the wide array of attractions Bangkok has to offer. The hotel serves as a connection for visitors to get from one activity and attraction to the next.

Communication Pieces for Guest Experiences

Website Experience Design Development

Key focus for the website design is the brand introduction and the booking experience. we work with the internal design and development team in Bangkok to make sure that the final rollout is aligned with the brand guidelines.

Real Estate Onboarding Document Design

Prior to the launch of the hotel, we also designed the pre launch and sales collateral for the internal marketing team. These are used for internal meetings between the hotels and their potential partners. These includes fully functional templates for brochures, flyers, letterheads, and folders.
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Posted Jun 30, 2024

Developed the brand visual design for Sindhorn Midtown Hotel, Bangkok. Scope of work: brand visual design and guideline, printed collateral and website design.

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