Accounting Wise asked me to redesign their main landing page to bring in more qualified leads from across the UK.
Their challenge: many services, many audiences, but one crowded page. I simplified the story around three things who they help, what it costs, and why they’re trusted.
One UX choice I loved: colour‑coded service blocks so each audience can find their section fast. Curious how a clearer story can make your site sell more?
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Posted Feb 22, 2026
More Leads, Less Money Stress
Accounting Wise asked me to redesign their main landing page to bring in more qualified leads from across the UK.
Their challen...