Strategic Project Management & Copywriting for Webinar

In this project focused to sell a Copywriting program, I developed, managed and wrote everything that was needed to market this new online course.

Big Idea and Narrative Development: Crafted compelling and cohesive event narratives and overarching concepts to drive engagement and ensure alignment with project goals.

Strategic Funnel Development: Designed and implemented a strategic funnel for the project, optimizing customer journeys from initial contact to conversion.

Project Timeline Management: Developed and maintained a detailed schedule of deliverables, ensuring timely and organized project execution.

Copywriting: Authored all project-related copy, including capture pages, replay pages, sales pages, email marketing campaigns, WhatsApp messages, and advertisements for Google, Facebook, and Instagram.

Daily Team Coordination: Conducted daily meetings with the team to monitor progress, address issues, and maintain momentum.

Weekly Project Updates: Held weekly meetings to review project status, ensuring alignment with objectives and timelines.

Objective Tracking: Monitored and tracked project objectives to ensure all targets were being met and adjusted strategies as necessary.

Deliverables and Technical Needs Oversight: Supervised the completion of all project deliverables and managed technical requirements to ensure smooth execution.

Project Kickoff and Debriefing: Led project kickoff meetings to align team members and stakeholders on objectives and expectations, and conducted debriefing sessions to review outcomes and gather insights for future projects.

Narrative and Strategy Development: Successfully developed and executed event narratives and strategic funnels that enhanced audience engagement and conversion rates.

Comprehensive Project Management: Effectively managed multiple aspects of the project, from scheduling to technical oversight, ensuring cohesive and timely project delivery.

Copywriting Excellence: Delivered high-quality, persuasive copy across multiple platforms, significantly contributing to the project's success.

Team Leadership: Maintained strong team coordination and communication through daily and weekly meetings, fostering a collaborative and productive work environment.

Objective and Deliverable Oversight: Ensured all project objectives and deliverables were met, resulting in successful project outcomes and satisfied stakeholders.