Delta Hotels
Kevin Fenton
Delta Hotels needed a fresh perspective—one that would elevate its position within the Marriott portfolio while honoring its Canadian heritage and understated elegance. I led the brand design effort, reimagining Delta’s visual identity to reflect a refined, quietly confident personality rooted in purposeful simplicity.
The creative strategy centered on the idea of “effortless travel,” crafting a brand experience that felt intuitive, calming, and tailored for the modern traveler. I developed a visual system that softened the edges of traditional hospitality design, introducing a more editorial tone to the photography, refined typography, and a neutral color palette inspired by natural materials.
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A series of email campaigns
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Print Sales Kit for Meetings and Special Events
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Simple Room Key + Container
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Business Card; part of the larger stationary suite
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Door Hanger Room Service Menu
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Do Not Disturb Door Hanger
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A Hardbound sales book for wedding venue sales
Wedding venue sales book
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Branded Shuttle Van
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Posted Jul 21, 2025
Led brand design and templated collateral for Delta Hotels’ rebrand—ensuring global consistency, flexibility, and elevated on-property touchpoints.
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Timeline
Jan 8, 2018 - Aug 24, 2018
Clients
Marriott
