I’ve always felt that love

I’ve always felt that love is less about softness and more about the balance of tension.

For the most recent Order & Chaos drop, I wanted to explore that through design rather than hearts and flowers. Because honestly? Great design and great relationships both require a mix of boundaries and total abandon.

I played with some heavy contrasts this time around—think precision alignment versus expressive scale, and sharp typography against grainy, intimate photos.

Order is the grid. Chaos is the kiss mid-laugh.

If you have too much order, the work feels dead. If you have too much chaos, it all collapses.

I'm curious for the founders and creatives following along: where is your brand sitting right now? Are you playing it too safe, or are things getting a little too scattered?