For 6 months I had the privilege of managing the Instagram and TikTok pages of Fitness Kay Kay, a fitness coach from Germany. Katherine (Kay Kay) and her team reached out to me via email, and after several Zoom meetings, she hired me to manage those two social media pages.

Post content in a way that's more appealing to the target audience

Get more engagement in terms of views, comments, likes and follows

Come up with a posting schedule that is not so overbearing to followers (Balance)

Post both images, audio, and videos adding variety to the social media pages

Come up with strategies to Increase brand awareness on these social media pages

Have a balance of posting business content as well as promotional/advertisement content

Scheduled posts for TikTok and Instagram pages 4 times a week

Added captions to the images and videos that were posted

Use relevant hashtags to reach her targeted audience

Set up analytics to track the results of our posts and audience engagement

Posted surveys and polls to get more engagement from followers

Strategized to grow email list by having a free health and fitness ebook in exchange for email address

Increase brand recognition and email list by having a fitness contest, the winner gets a month of free meal preps by Kay Kay

Promoted and advertised Fitness Kay Kay's coaching and mentoring services