For this project, I conceptualized

For this project, I conceptualized and designed a cohesive visual campaign for the Adidas Holiday 2025 collection, specifically highlighting the iconic Grand Court sneaker. The goal was to position a brand classic as the "must-have" gift of the season.

The Vision: Blending high-end product rendering with festive art direction to create a "premium gift" feel.

The Execution: I developed three distinct visual styles: a 3D-inspired unboxing shot, a bold graphic-led seasonal layout, and an authentic lifestyle scene.

The Result: A high-impact series of assets designed for social media and digital storefronts, balancing brand heritage with seasonal urgency.