Cozimons: AI Instagram brand, 1.7M+ views
Lida Hnatiuk
My role: everything, from idea to posting
Cozimons is a mental-health humour brand I created from scratch for Mindly's US audience: plush little monsters living through relationships, burnout and 3 hours of sleep.
Everything on the page is mine: the idea and concept of the brand, the characters, the visual style and design, the idea and script of every single reel, generation and edit, and publishing and running the page.
Results in 60 days (Instagram Insights): 1.76M views, 1.19M unique viewers, followers up 998% in one month, top reel 755K views.
Instagram: instagram.com/cozimons
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Posted Oct 6, 2026
Built from scratch and fully mine: idea, characters, design, every reel, posting. 1.76M views and a 755K top reel in 60 days.
