UX/UI Design for Peachy Keen Popsicles Responsive Website
dylan nelson
User Researcher
UX Designer
UI Designer
Figma
Maze
Octopus Deploy
Designing a responsive website to create new revenue streams for Peachy Keen Popsicles
Full Case Study:
Problem
As a mobile business, Peachy Keen depended heavily on favorable weather conditions, bustling crowds and social media for sales. However, the business faces challenges during difficult weather, resulting in a significant sales downturn. The existing website primarily focuses on showcasing products and lacks functionalities to capitalize on additional revenue streams, such as facilitating delivery orders, providing comprehensive wholesale information, and streamlining the event booking process.
Solution
Design a responsive website connecting local community to Peachy Keen and incorporate user-friendly features for online delivery orders, providing detailed wholesale information, and streamlining the event booking process.Deliverables:User Research
Deliverables
User Research
Competitor Analysis
Information Architecture
Flows
Wire framing
High-Fi prototypes
