Branding for a Tech StartUp

Project Brief

Quatics is a Chennai based tech startup specialising in digital transformations for brands across the globe.

In a crowded market of web development where the intricacies of coding are often perceived as tedious, our challenge is to redefine Quatics' brand identity and website to stand out. The goal is to infuse an element of fun and simplicity into the tech world, making the user experience engaging and transforming the perception of development into a delightful and magical journey. Our task is to create a visual and interactive narrative that communicates the essence of 'Bringing your dreams to reality, just like magic!

Moodboard: Infusing tech with magic for Quatics' vibrant digital journey



Brand Identity Design Concept



Brand Identity



Colour Palette & Typography







Website Design



Mobile Responsive