A personal project involving setup of my own creative business website.

Initial planning included market research into existing competitors, the strengths and weaknesses of their websites, and the needs of my own.

After deciding on direction, I proceeded to wireframing in Figma. This included a focus on the user's route through the website, the number of pages needed, and ensuring to create a design that worked both on mobile and desktop.

Once happy with the design, I replicated it to create the SquareSpace website itself, taking it from initial connecting of the domain to final, published site.

Completed website in SquareSpace, including copywriting of all website content, SEO image optimisation and alt-text, etc

Setup of analytic tools via Bing and Google

Setup of custom email in Zoho Suite

Creation of additional brand identity details, custom buttons and icons for future use

Adding a shop and blog are both in the works, with current priority on the blog as evergreen content.