Agastya Fashion – Elegant E-commerce Website
Agastya Fashion – Elegant E-commerce Website for Indian Ethnic Wear
Agastya Fashion is a stylish, responsive WordPress-based e-commerce platform designed for a premium Indian ethnic wear brand. I designed and developed this site to offer a seamless shopping experience with user-friendly navigation, optimized performance, and mobile responsiveness. Integrated with WooCommerce, it features custom product pages, secure checkout, and an aesthetic that reflects the brand's cultural richness. This project highlights my skills in WordPress development, UI/UX design, and e-commerce optimization.
The hero section was designed to make a strong visual impact, featuring high-resolution banners that highlight new arrivals and seasonal collections. I crafted a clean, elegant layout that instantly communicates the brand's identity while drawing attention to call-to-action buttons like “Shop Now,” encouraging conversions right from the landing.
Each product listing is cleanly laid out with a focus on clarity and ease of browsing. I implemented filtering options by category, price, and style to enhance user experience. The product pages include zoomable images, size guides, and fabric details — all designed to help shoppers make informed decisions.
The checkout and payment process is fully integrated with WooCommerce and optimized for both desktop and mobile. I set up multiple payment gateways for flexibility, including Razorpay, credit/debit cards, and UPI. The checkout experience is secure, streamlined, and designed for minimal friction, helping reduce cart abandonment.
An online shopping experience as refined as the fashion it sells
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Posted Apr 6, 2025
Designed a sleek WordPress store for Agastya Fashion with smooth UX, fast load times, and secure checkout.
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