Seattle Reign FC

Responsible for the creation, planning, and analysis of social media strategy and execution to increase brand awareness and overall engagement. Attend player training, home games, away games, and other club events to capture content and oversee curation of creative (photos, video, etc.). Oversee content management and community engagement on all social media platforms adapting messages and content in alignment with editorial/content calendars. Identify key metrics and report on analytics and insights weekly to monitor goals, recommend improvements, and introduce new campaigns to improve metrics. Collaborate with internal teams and external partners to amplify messages including club and player announcements, season and retail unveilings, corporate and community partnerships, theme match promotions, youth soccer activities, etc. Manage in-house paid social media campaigns and provide recommendations on other digital campaigns as needed to help lift overall engagement and sales. Manage time and resources to achieve project deadlines, KPI goals, and social media verticals within a given budget. Assist in video creation with external organizations as needed such as the filming of the upcoming USWNT documentary with TIME Studios.