I made a 1 minute 42 second corporate video for Accenture's Utility Center of Excellence in Portugal. It explains why utility companies should work with the team in Lisbon and Braga, using bold animated text and a purple-on-dark style that makes each strength easy to remember.
The brief
Accenture Portugal, Utility Center of Excellence. A short corporate video that presents the team's key strengths to potential clients, like experience, agile skills, cyber security and cost.
The challenge
The script had a long list of strengths: experience, agile skills, cyber security, cost, location, and big numbers at the end. The risk was a video that felt like a brochure read aloud. The goal was to make every point clear in a few seconds, so a busy decision-maker remembers the message even if they only half-watch.
My role
Story and structure: matched the visuals to the narration, so each strength gets its own moment and the video ends on the "future" message
Animated typography: designed bold text cards where the key word stands out, such as "Innovative Mindset" and "Resilient Infrastructure"
Number moments: built the statistic cards, like "+11M Contacts with Customers", so big numbers are read in one glance
Visual style: chose footage that fits each point, such as teamwork for mindset, screens and data for technology, and a fingerprint graphic for security
Did color grading and used music from epidemic sounds
Approach
Every strength has a text card, so the message lands even with the sound off.
One accent colour (purple) marks the key word in each card and ties the whole video together.
Purple lines and boxes frame the text, so the cards look like one system, not separate slides.
The footage matches each point: the fingerprint for security, the data screens for technology, the team meetings for mindset.
The numbers come at the end, after the viewer already trusts the team.
Tools
Used premiere pro editing and epidemic sound for music
Edited a corporate capabilities video for Accenture Portugal, using motion graphics and clear pacing to showcase its utility expertise and global impact.