Moti Moti
Letícia de Cássia
Social Content Design
Brand Designer
Product Designer
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
Moti Moti is the delicious fusion between mochi—a Japanese cake made of rice—and ice cream. In its rebranding, a new concept was developed both verbally and visually. Among the outcomes, there were: visual guide, logo variations, packaging, and social media posts.
Project developed under the design agency Pharus, directed by Cris Inoue, and designed by Carol Ohashi and Letícia de Cássia.
![DESTINO: [Destiny:]](https://media.contra.com/image/upload/ar_1.333,c_fill,f_avif,h_240,q_auto:good,w_320/jtwyflyaxtrx2q6i5n3v)
![A mulher em mim ["The Woman in Me", Brazilian edition]](https://media.contra.com/image/upload/ar_1.333,c_fill,f_avif,h_240,q_auto:good,w_320/bb1h8fzmhv6xhm18a94z)