Meta Ads Campaign Performance for Medical Services
📆 Duration: 15 June – 14 July 2025
📌 Campaign 1:
🔢 Leads: 25
💸 Amount Spent: ₹1,094.09
⚖️ Cost per Lead: ₹43.76
🎯 Top Age Group: Men (25–34) – 96% of leads
🟪 Notable insight: High engagement but slightly higher CPL in older groups like 35–44 (₹102.16)
📌 Campaign 2
🔢 Leads: 13
💸 Amount Spent: ₹599.45
⚖️ Cost per Lead: ₹46.11
🎯 Top Age Group: Men (25–34) – 85% of results
🟩 Lowest CPL: Women (25–34) at ₹26.50
📊 Summary:
Both campaigns targeted healthcare service inquiries and showed strong performance across younger age groups, particularly males aged 25–34. The second campaign achieved a lower CPL for women, suggesting potential for gender-specific optimization in future ad sets.
These results reinforce how Meta Ads can generate high-quality, age-targeted medical leads with budget-friendly acquisition costs—ideal for clinics, hospitals, and diagnostic centers aiming for patient outreach at scale.