Smooth Airways is a concept travel platform that integrates real-time visa checks directly into the flight booking process — helping users understand visa requirements before checkout, not after.

The concept was born out of one key travel pain point: uncertainty around visa eligibility when booking cross-border flights. Many travelers only discover visa restrictions after they’ve paid for tickets, leading to costly cancellations, frustration, and in some cases, abandoned trips altogether.

Instead of building another generic booking app, I focused on removing this exact point of friction — giving users clarity and confidence early in their decision-making process.

Once a user selects a destination, the app automatically:

Detects their passport nationality.

Checks official visa requirements for that country.

Displays clear, actionable information such as: → Visa required / visa not required → Available visa types (eVisa, visa-on-arrival, standard) → Processing times and validity periods → Direct links to embassy or official visa portals → Any exemptions or special conditions

The flow is designed to be contextual and non-intrusive — similar to how travel insurance prompts appear during checkout. Instead of disrupting the booking experience, the feature complements it, offering timely, conversion-friendly guidance without creating additional friction.

This idea is backed by research: 36% of travelers abandon trips due to unclear visa rules (IATA, 2023).

For travelers, this means:

Greater confidence in booking international trips.

No unpleasant surprises after ticket purchase.

Faster decision-making thanks to instant eligibility checks.

For airlines and OTAs (Online Travel Agencies), this means:

Higher booking completion rates.

Reduced customer service burden related to visa confusion.

Opportunities to monetize through visa application partnerships.

User Research – Identified the key moment where travelers hesitate: right after selecting a destination but before paying.

UI/UX Strategy – Designed the feature to blend seamlessly into the booking flow.

Conversion Optimization – Prioritized clarity, trust, and speed to reduce drop-off rates.

Role: Product Designer (Concept Project) Tools: Figma (UI/UX Design, Prototyping) Year: Q2 2025

This design shows how a single, well-placed feature can transform the booking experience — turning uncertainty into trust, and hesitation into confirmed sales.