RiseWise Website Design and Development

RiseWise is a software platform that helps building owners and property managers analyze and optimize elevator service and modernization proposals. The main goal of this project was to design and develop a modern and trustworthy insurance-style website in Framer that clearly communicates RiseWise’s mission — helping clients stop guessing and start saving.

Create a professional and reliable online presence for RiseWise

Clearly explain the value of the platform and how it works

Improve user understanding through structured and transparent communication

Encourage visitors to book a demo or start with a free plan

Build a responsive, fast, and visually consistent website in Framer

I started by researching the target audience — building owners, facility managers, and property professionals. The key challenge was helping users quickly understand the platform’s benefits: centralized management of elevator contracts, easier comparison of service offers, and cost optimization.

I defined a communication tone that felt clear, confident, and approachable, while maintaining a sense of technical expertise.

I created low-fidelity wireframes to structure the content and define the main user flow. The layout included:

A clear hero section with the message “Stop guessing. Start saving.”

Key benefits and feature sections

Pricing plans

A simple call-to-action for booking a demo or starting for free

The wireframes ensured a logical flow and easy navigation from awareness to conversion.

The design system used a clean, professional look — blue tones for trust, white for clarity, and accent colors for interactive elements. I designed illustrations and icons to visualize the process of uploading and reviewing proposals.

The focus was on:

Improving content readability and flow

Ensuring consistency across all screens

Making the design fully responsive for mobile users

After the design phase, I built the website in Framer. This included:

Smooth scroll and hover animations

Interactive sections for pricing and features

CMS setup for easy content updates

SEO optimization and performance testing

I also paid close attention to accessibility and performance, ensuring the site loads fast and works flawlessly on all devices.

The final Framer insurance website for RiseWise communicates professionalism, innovation, and reliability. It clearly explains the product’s value, supports lead generation, and enhances the brand’s credibility.

The project resulted in:

A visually appealing and conversion-focused website

Seamless UX from discovery to demo booking

A scalable, easy-to-manage structure built entirely in Framer