Senior Copywriter at 933Labs

As a Senior Copywriter at 933 Labs, I focused on developing and executing an SEO-driven content strategy to meet our marketing goals. My role included creating and publishing engaging content, conducting SEO research to pinpoint opportunities, and managing content distribution across online channels and social media.

A key challenge was keeping up with rapidly changing SEO trends. To tackle this, I used tools like Ahrefs and SEMrush for continuous keyword research and competitive analysis, which helped us stay relevant and drive more web traffic.

Another challenge was balancing creativity with legal requirements, such as copyright and data protection. I worked closely with legal teams to ensure all content met these standards while remaining engaging. This careful balance ensured our content was both compliant and effective.