Understanding the system and options for pulling underlying data fields into GDS that are not accessible through the generic setup and existing API integration. Some of the fields were missing include Landing Page, Previous Page Path, Drop-off Page, etc.

From initial research, it looks like connecting GA4 to BigQuery and then BigQuery to GDS could be an option for accessing the raw data from GA4 so any candidates that have experience working with BigQuery will be preferred.

Complete analysis and Audit of of current setup - Google Analytics 4, Tag Manager

Curated plan for detailed analysis with required metrics for business decision making - Ice-breaker

Implemented Tag Management using Google Tag Manager

Data Analysis and user journey mapping using Google Analytics and Looker Studio dashboards